New York State Metropolitan Transportation Authority: State of Respect

September 21, 2020Filed under Outdoor, Print and Public Interest, NGO
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State of Respect uses the map of New York State telegraphed as a mask, tapping into the strength, connection, and resiliency of New Yorkers in the fight against COVID-19. The OOH is running in 8000 locations across New York State MTA, Metro-North and LIRR.

Advertising Agency:The Conquistadors Collective, New York, USA
Executive Creative Director:Mauricio Alarcón, Justin Barnes
Strategy & Development:Chris Roan
Poster 1 Artist:Magnus Voll Mathiassen
Poster 2 Artist:Calvin Sprague
Poster 3 Artist:Raul Urias
Poster 4 Artist:Hisham Akira Bharoocha
Poster 5 Artist:Xaviera Altena
Poster 6 Artist:Ni Strada
Poster 7 Artist:Ana Jaks
Designers:Gabi Guiard, Guillermo Fernández, Carles Puig
Production Studio:Versus
Editorial Director:Brian Sandford
Executive Producer:Rob Meyers
Artist Management:Hugo & Marie, Closer & Closer
Production Coordinator:Gina Polverini
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