La Morena: Tattoos

July 01, 2020Filed under Print and Food
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We seek to communicate the sensory attributes of “La Morena” peppers, but in a different way, with a graphic style and a new tone for the brand and for the category in general.

Advertising Agency:Birth Group, Puebla, Mexico
Creative General Director:Raúl Lizaola
Creative Directors:Jesus Fernandez, Angel Sánchez
Art Director:Rodrigo Aguilar
Ceo:Arturo Ortiz
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