Zalando: It’s what you do. Or don’t.

February 27, 2020Filed under Film and Fashion, Clothing, Footwear
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E-commerce giant Zalando is on a journey to becoming more relevant to a new generation customers. In their latest streetwear campaign they show that Gen Z in general and streetwear enthusiasts in particular always go their own way.

Advertising Agency:Acne, Sweden
Executive Creative Director:Erik Bergqvist
Senior Creative:Daniel Wall
Copywriter:Rasmus Tsardakas Renhuldt
Senior Art Director:John Hammarström
Account Director:Lovisa Friman Bendz
Account Manager:Alice Kruger Santucci
Director:Daniel Wårdh
Executive Producer:Fredrik Skoglund
Producer:John Ericson
Director Of Photography:Andreas Bjørseth, XOMGMT
Photographer:Vitali Gelwich
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