Chupa Chups: The Love Pop

February 16, 2020Filed under Print and Confectionery, Snacks

Chupa Chups’ positioning of ‘Forever Fun’ is rooted in the philosophy that fun is for every life-stage, and not just for kids. This iconic brand’s love for spontaneous, uninhibited fun had to be dialed up through its cheeky personality. For Valentine’s Day, a two-sided lollipop with a short stem, cheekily implied an opportunity to kiss while enjoying the lollipop with the love of your life.

Advertising Agency:Phoenix Ogilvy, Colombo, Sri Lanka
Chief Executive Creative Officer:Rajiv R. Menon
Senior Art Director:Rogger Kenneth Schales
Copywriter:Rajiv R. Menon
Associate Account Director:Shabeer Ali
Commercial Retoucher:Roshan Mallawaarachchi
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