Erste Bank: #HannaBumblebee

December 03, 2019Filed under Film and Banking, Financial Services

The spot introduces us to a world in which bumblebees are firmly grounded, accompanies Hanna and Max on their countless attempts to fly, and shows how the two young bumblebees finally come up with an unexpected means of realizing their dreams. The new Christmas advert also features a great deal of 3D finesse: the entire bumblebee village is CGI-animated and the characters are rendered in minute detail - from their fluffy hairs to their detailed facial expressions. The creatives responsible for these magical visuals had already given Henry the Hedgehog his unique look: the London-based production studio Passion Animation Studios and the director duo Kyra & Constantin.

Advertising Agency:Jung Von matt/DONAU, Vienna, Austria
Production Company:Passion Animation Studios
Director:Kyra & Constantin
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