
In order to announce a hair wax that keeps the hairstyle intact, this series of print ads compares hair and electrical wires, which are easily tangled.
Advertising Agency:Delantero Comunicação, Fortaleza, Brazil
Executive Creative Director:Marcel Pinheiro, André Miyasaki, Pádua Sampaio
Copywriter:Giovanna Castro
Art Director:Samuel Ribeiro
Executive Creative Director:Marcel Pinheiro, André Miyasaki, Pádua Sampaio
Copywriter:Giovanna Castro
Art Director:Samuel Ribeiro