NGOs' Union Against Harmful Practices on Women & Children Egypt: I’m Not an Animal

June 20, 2019Filed under Print and Public Interest, NGO
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When Egyptian women are harassed; their first yell at the harasser is the word “Animal!”, So we chose the well-known identification icon “I’m not a robot” and blend it with the insight we have “animal” to bring “I’m not an animal” Making it a new identification icon to make men think, rank and ask themselves to stay human.

Advertising Agency:AD, Cairo, Egypt
Ceo:Abdulrahman Al-Fantokh
Creative Director:Ahmed AbuBakr
Art Director:Mohamed Tawfik
Copywriter:Mostafa Zidan
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