The view on people with disabilities in Sweden is both traditional and conventional. This has resulted in ignorance, beliefs and prejudice among employers. Very few people with disabilities get a job and those who do often get less qualified jobs. Our campaign is aimed at these conventions in order to challenge employers to look for competence, rather than to avoid a person with a disability.
Creative Director:Josephine Wallin Ankarstrand
Art Director:Josephine Wallin Ankarstrand
Executive Manager:Gustaf Sehlstedt
Digital Project Manager:John Wernvik
Final Art Work:Mimmi Ericsson
Product Manager:Elisabeth Philipson
Producers:Daniel Kilgren, Flickorna Larsson