Latitude Financial: Boxing Day Presale

May 14, 2019Filed under Film and Banking, Financial Services

Boxing Day is the biggest day on the Australian sales calendar, and with it comes the biggest crowds.

So, to launch Latitude’s new Low Rate Mastercard with Price Protection (a feature that pays back the difference if the price drops) we decided to move Boxing Day forward an entire month – helping shoppers avoid the most chaotic sales period, ever.

Advertising Agency:BWM Dentsu, Melbourne, Australia
Executive Creative Director:Phil Van Bruchem
Creative Director:Tim Smith, Giles Watson
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