Dead Zones are oxygen depleted bodies of water created by the negligent dumping of waste.
These Dead zones are destructive and costly, suffocating marine life and costing the US over $85 million in lost commercial fishing revenue.
Only by identifying and monitoring at-risk bodies of water, can we prevent and reverse dead zones--- saving ecosystems and economies alike.
B.O.B. is the first and only fishing bobber that identifies dead zones before they become dead zones.
Creative Director:Jerrod New
Art Director: Andrea Baridon, Rebecca Friedman
Copywriter:David Cabezas, Aaron Geerts