We show how ridiculous adults can be when they try too hard to look young.
While growing old is inevitable, now there’s something that can and should stay always young: our smile.
This is why Colgate Max White encourages us to keep a young smile, but only that.
Advertising Agency:Red Fuse Paris, France
Creative Chairman:Shen Guan Tan
Executive Creative Director:Manir Fadel
Head Of Art:Vitor Menezes
Art Director:Marta Tomás
Copywriter:David Dominguez
Photographer:Ale Burset
Art Digital:Diego Speroni
Lettering:Marta Tomás
Creative Chairman:Shen Guan Tan
Executive Creative Director:Manir Fadel
Head Of Art:Vitor Menezes
Art Director:Marta Tomás
Copywriter:David Dominguez
Photographer:Ale Burset
Art Digital:Diego Speroni
Lettering:Marta Tomás
