Burger King: The Whopper Detector

April 18, 2019Filed under Media, Promo, PR, Communication Services and Food

Authenticity has been Burger King’s main ingredient for decades. But in the world of online dating where 15% of all profiles are fake, authenticity has become a lot harder to find.

Our solution? Burger King collaborates with Tinder to create The Whopper Detector. A feature that spots crap-filled profiles and sets them apart from the authentic ones. Ensuring that your Tinder matches are as authentic as your Whoppers.

Advertising Agency:Miami Ad School, Berlin, Germany
Advertising Agency:Miami Ad School, Hamburg, Germany
Art Director:Alexandra Erber, Amélie Lazure-Ratté, Mary Hampton Farr
Copywriter:Monse Solis
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