Animal Protection Denmark: Industrial Chickens Get No Fresh Air, Industrial Chickens Are Kept Artificially Awake

March 04, 2019Filed under Outdoor and Public Interest, NGO
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Industrial chickens don’t have access to fresh air. To demonstrate this we put a giant plastic bag over Abribus.

Industrial Chickens Get No Fresh Air - make industrial chickens free chickens - look for our label

Industrial chickens are kept artificially awake by big lamps. We wanted to give the public the same treatment, so we lit up our billboard with 20 lamps, instead of the usual 2.

Industrial chickens are kept artificially awake - make industrial chickens free chickens - look for our label

Advertising Agency:Mindshare, Copenhagen, Denmark
Creative Director:Peter Dubienko
Art Directors:Anne-Mette Christiansen, Babken Margaryan, Ulrik Borum
Copywriters:Adam Mejlshede, Emilie Haugelund
Photographer:Thomas Juul
Retouch:Mogens Wittrup
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