Stitch Fix: Everybody Deserves to Be Seen

February 27, 2019Filed under Film and Fashion, Clothing, Footwear

Stitch Fix launched its first brand campaign this February, tying into award season's major fashion moments in order to talk to consumers about what Stitch Fix does, why it’s relevant, and how its service (personal styling) can help them feel that red carpet confidence every day of the year. The campaign launched with a Stitch Fix Red Carpet activation in LA and NYC—complete with handlers, agents and paparazzi—to give everyday people the 'red carpet treatment.' Then, just before the curtain rose at the Oscars, the company launched a :60 spot celebrating and elevating the reasons people get dressed for all of life’s moments, big and small.

Advertising Agency:The Many, Los Angeles, USA
Partner:Damien Eley, Mal Ward
Executive Creative Director:Damien Eley
Associate Creative Director:Celine Faledam, Rachel Guest
Art Director:Michelle Sieg
Copywriter:Rose Chirillo
Brand Director:Laura Hoffman
Senior Producer:Morgan Menco
Producer:Kim Vorse, Sam Mcgarry
Project Management Director:Iman Forde
Senior Project Manager:Kristin Puopolo
Project Manager:Nicole King
Junior Project Manager:Melissa Naimi
Production Company:Arts & Sciences
Director:Sean Meehan
Managing Partner:Marc Marrie
Ep:Marc Marrie
Executive Producer:John Benson
Managing Director:Mal Ward
Head Of Production:Christa Skotland
Editorial:Exile Edit
Editors:Matt Murphy, Rex Lowry
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