The movie release campaign named "Screens" is signed by Leo Burnet Tailor Made. In the play, the agency created a 30-second video that features the iconic robot from BBB to announce the regulation and conditions of sale of Fiat Mobi, Fiat Argo, Fiat Cronos and Fiat Toro. deployment on digital platforms such as Youtube, Instagram, Facebook and Twitter.
Creative Directors:Tomas Correa, Luciano Lincoln
Art Director:Marcelo Maciel