Burger King: Paranormal Delivery

November 03, 2018Filed under Media and Food

For its Halloween campaign, Burger King asked to their fans to send Whatsapp audios with their best paranormal stories in order to win free Whoppers if their cases resulted to be real. The reception was huge and hundreds of audios later, a recognized medium, Álvaro Santi, selected the best 3 stories and visited the places where the paranormal activity happened to check and give away free Whoppers to the ones living with ghosts. Because if you are never home alone, you don't have to eat alone.

Advertising Agency:Wolf BCPP, Santiago, Chile
Executive Creative Director:Gonzalo Baeza
Creative Director:Nicolás Pérez.
Art Director:Tomas Castro
Copywriter:Luis Moreno
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