Dermodex: The Unphotographed Album

June 15, 2018Filed under Direct Marketing, Design and Pharmaceutical

Late adoption in Brazil is still a rare gesture, which runs up against various myths and prejudices. Today, 92% of children who are waiting for adoption are over 7 years old. However, of the 37,000 parents who want to adopt, only 9% welcome children of that age or older, according to data from the National Justice Council.

To raise awareness to this cause, Dermodex brand, a specialist in diaper rashes announce this Friday, on the an experiment carried out with three Brazilian families, which allowed late-adoption parents to see themselves, for the first time, with their children in special moments since their birth day.

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