Toyota: 2018 Camry Safer Bike

April 05, 2018Filed under Film and Automotive

2squared, one of the leading national independent advertising agencies, is collaborating with Southeast Toyota Distributors and New York-based Priority Bicycles to help make the shared roads safer for drivers and cyclists. 22squared concepted and developed a one-of-a-kind, high-tech, working bicycle prototype which re-imagined safety features for cyclists -- all inspired by technology found on Toyota’s new 2018 Camry.

Advertising Agency:22squared, USA
Evp:John Stapleton, Amanda Ferber
Chief Creative Officer:John Stapleton
Svp:Kevin Botfeld
Executive Creative Director:Kevin Botfeld
Vp:Mitch Segall, Eric Burke
Creative Directors:Mitch Segall, Eric Burke
Senior Digital Art Director:Stephen Bridges
Producer:Matt Silliman, Alexis Celic
Director of Creative Operations:Amanda Ferber
Group Account Director:Julie Winner
Account Supervisor:Christina Kendall
Account Executive:Kelsey Ann Williams
Director:Jay Buim
Creative Director:Falk Eumann
Tech Director:Sun Komen
Executive Producer:Adrianne McCurrach
Editorial Company:Captain and the Fox
Editor:Moss Levenson
Composer:Ben Rosen

Audio Record:Bare Knuckles
Mix:Bare Knuckles
Sound Engineer:Chris Basta, C1
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