"PayPal is new money” is a series of printed ads showing a representation of what physical money could look like in the culture of a digital age. Each ad depicts a scene of a contemporary consumer behaviour illustrated in a money bill. These scenes represent the brand by showcasing typical PayPal transaction purposes.
Chief Creative Officer:Eric Schoeffler, Darren Richardson
Executive Creative Director:Nicolas Becker, Andras Balog
Creative Director:Juan Leguizamon
Art Director:Juan Leguizamon
Account Director:Sofia Panek