Campaign aimed at consumers open to the benefits of legalized, recreational marijuana. CBD oil, specifically, is a non psychoactive version (it won’t get you high because it lacks THC, weed’s main component for making you high) and is said to offer relief from pain, anxiety and depression, and have anti-inflammatory properties.
Executive Creative Director:Nicholas Capanear
Creative Director:Adam Hessel
Group Copy Supervisor:Ron Larson
Director Of Integrated Production:Jon Parkinson