Witness Nissan Navara drivers find surprising new ways to get through various moments of their days thanks to their pickup trucks. From a lazy way to fish, to creatively unload a ton of cargo, turn a construction site into a golf course, even confront a bull and more.
Under the claim “Whatever your day looks like” the campaign illustrates the different lifestyles and work environments where the vehicle is at home. Pursuing a tailor-made approach to the markets and our audience of small business owners who go through days that are never alike and often have to wear different hats, as the product itself.
Creative Director:Frédéric Roux
Creatives:Laurent Salles, Benoit Finck
Account Director:Laetitia Jarry
Account Manager:Pauline Esnavant
Tv Producer:Estelle Diot
Producer:Dominique Esmenard, Boris Nicou
Post Producer:Sylvain Obriot