McCafé: Pure Coffee Pleasure

November 22, 2017Filed under Print and Food
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Nowadays, it almost seems impossible to just enjoy simple, good coffee. The hipster movement has latched on and has made coffee an overcomplicated affair. McCafé is the proud antithesis to this development, focusing on what’s really important: simple and pure coffee pleasure.

Advertising Agency:DDB, Vienna, Austria
Creative Directors:Thomas Tatzl, Andreas Spielvogel
Art Director:Juli Janny
Copywriter:Jakob Paulnsteiner
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