Wrigley’s: Dentist

September 27, 2017Filed under Outdoor, Print and Confectionery, Snacks

For many years, dentists have recommended to regularly chew Wrigley's Extra to keep teeth healthy and clean. The campaign shows the long-term effects of this decade-long proposition: empty and sad looking dentist waiting rooms, because patients are missing. Every room displays a little pack of Wrigley’s Extra Professional.

Foolishly recommended by dentists since 1987

Advertising Agency:BBDO, Düsseldorf, Germany
Creative Directors:Andreas Breunig, Darren Richardson
Photographer:Stefan Viehbacher, Berlin
Production:Craftwork Düsseldorf
Audio Production:Studio Funk, Berlin
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