Saraiva: Audiobooks. Classic stories. For your ears.

July 10, 2017Filed under Media and Retail Services
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Saraiva is Brazil's largest retail bookstore, a centennial brand, which was facing a great to promote their on-demand audiobooks platform.

We have redesigned renowned album covers, featuring characters from literature classics in the cover of vinyl records.
Inside, there was a summary and a code, granting a whole month of free access to all the on-demand content.

Advertising Agency:Moma Propaganda, Sao Paulo, Brazil
Creative Director:Rodolfo Sampaio
Creative:Guilherme Martins
Designer:Guilherme Martins
Production:Expresso 4 Filmes
Director:Andre Lion
Photographer:Felipe Lion
Production Manager:Arthur Sperry
Sound:Chico Reginatto
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