Fido: Who Am I? #GoGetProud

July 18, 2017Filed under Media and Public Interest, NGO
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What happens when perceptions of sexual and gender identity are put to the test? As a partner to Pride around Canada, Fido invited people to play a game and find out.

Advertising Agency:TAXI, Montréal, Canada
Executive Creative Director:Jordan Doucette
Creative Director:George Giampuranis
Art Director:Étienne Bessette
Copywriters:Thibaut Delelis, Gary Watson
Director:Anthony Ayotte
Accounts:Emma Toth, Britt Garland
Strategy:Rafik Belmesk
Producers:Émilie Trudeau-Rabinowicz, Geneviève Boyer
Production Company:1ONE Production
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