Inspired by the Champions League, the biggest interclub soccer championship in the world, Pepsi invited some soccer tickets collectors and asked them to exchange their most valued one for a Champions League finals ticket. Some of them have said "yes," others "no." And those that had proved their true love for the sport have won the real prize.
Advertising Agency:Rapp, São Paulo, Brazil
Creative Director:Felipe Andrade
Art Director:Andre Marchesi
Copywriters:Henrique Guimarães, Lucas Sliva
Production Company:Trator Filmes
Director:Will Mazzola
Creative Director:Felipe Andrade
Art Director:Andre Marchesi
Copywriters:Henrique Guimarães, Lucas Sliva
Production Company:Trator Filmes
Director:Will Mazzola
