Syoss Anti-dandruff Shampoo : Snow Heads

May 18, 2017Filed under Print and Health, Beauty

It is common practice among our target audience to simply shake the dandruff off their shoulders instead of treating it thinking that if you can’t see it then it’s not there. We set out to show them that turning a blind eye to this problem will actually accumulate it and not get rid of it.

Advertising Agency:TBWA/RAAD, Dubai, United Arab Emirates
Chief Creative Officer:Walid Kanaan
Executive Creative Director:Fouad AbdelMalak
Creative Director:Manuel Bordé
Art Director:Oswaldo Sá, Pedro Velasquez
Copywriter:Leonardo Konjedic
Head Of Art:Claudio Campistó
Head of Client:Joe Lahham
Account Lead:Ola Ibrahim
Account Executive:Ruba Moadad
Producer:Alia Fakha, Rouba Asmar
Illustrator:Estilo 3D
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