Pasmo: Graduation

April 19, 2017Filed under Outdoor, Print and Education
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In the first world, graduation is the most important moment in a young boy's or girl's life. How ever, in the third world, the most important achievement by this moment is not getting pregnant, not being a mom or a dad. This is the reason why PASMO exists, to educate minorities about this issue.

Advertising Agency:d4 MacCANN, Guatemala City, Guatemala
Executive Creative Director:Ricardo Mendoza
Head Of Art:Néstor Cifuentes
Creative Director:Jairo Rubiano
Copywriter:Jairo Rubiano, Ricardo Mendoza
Photographer:Julian Perrot
Digital Art:Néstor Cifuentes
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