Fundação Terra: Homeless

April 01, 2017Filed under Print and Public Interest, NGO

The same society that takes care of objects, with electronics, should also be attentive to people. This symbolism is very evident when we see people in street situations. Street people usually use sleeping boxes, and in these boxes there are a number of alerts for the transportation and accommodation of electronics. The same warnings, however, are not taken into account towards people who are suffering.

Advertising Agency:Delantero Comunicação, Fortaleza, Brazil
Executive Creative Director:Marcel Pinheiro, André Miyasaki, Pádua Sampaio
Associate Creative Director:Mário Hollanda
Art Director:Sabrina Mesquita
Copywriter:Giovanna Castro
Photographer:Falcão Júnior
Retoucher:Edvando Alves
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