Xintiandi Shanghai is an affluent dining and entertainment district of Shanghai, China. Every quarter, they would have campaign themes to promote and showcase their restaurants and boutiques. This time, the theme was ‘Food Sustainability’ and we were tasked to develop an awareness campaign.
Executive Creative Director:Kazuki Tsuburaku
Creative Directors:Si Tan, Manabu Hoshino
Art Directors:Swee Mei Loo, Swee See Tan
Strategic Planning Director:Kentaro Mito