Nutcase Helmets: Dragon, Octopus, Ninja, Lion

November 25, 2016Filed under Print and Personal accessories

The newly launched print and OOH campaign highlights how helmets can be an extension of your personality – and while safety always comes first, it does not mean you need to choose a boring helmet. The scenes of each ad take us back into history, paying tribute to some of the most emblematic helmets in history, like a knight’s armor defending him from a fire-breathing dragon; a deep-sea diver protected from an Octopus; a Roman Gladiator shielded from a Lion; and a Samurai keeping safe from a Ninja. All of the spots include the copy ‘Helmets. Protecting Us Since Ever.,’ a fun add-in given all of the historical references.

Advertising Agency:The Community, Miami, USA
Chief Creative Officers:Joaquin Molla, Jose Molla
Associate Creative Directors:Fernando Reis, Marcelo Padoca
Art Directors:Fernando Reis, Guilherme Nobrega
Copywriter:Marcelo Padoca
Illustrator:Juan Bakea
Account Director:Mike Ridley
Account Executive:Alina Zuniga
Integrated Producer:Robert Hannau
Director of Studio Services:Thomas Bolger
Manager of Creative Services:Maru Sokolowski
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