Liseberg: The virtual reality check

November 11, 2016Filed under Direct Marketing and Recreation, Leisure, Sports
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In order to introduce Halloween at Liseberg 2016, we invited some test subjects for a sneak peek of this year’s new horror attraction. They were expecting a scary virtual reality experience. But instead, we gave them something much, much worse – reality.

Advertising Agency:DDB, Gothenburg, Sweden
Art Director:Andreas Silverblad
Copywriter:Johan De Cal
Technical Director:Fredrik Widell
Business Director:Jenny Wikman
Account Manager:Marie Molander
Final Art:Jesper Hellmark
Production Company:Always Frank
Digital Production:Hello There
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