There was no additional funds to acquire media for the campaign, so the task was to fully utilise the Google Ad Grant (For Nonprofit Organisations) that had been issued for The Youth Foundation. Foundation's theme/core message for 2016 campaigns is ’Listening’.
Creative Director:Jyrki Poutanen
Art Director:Tuukka Paikkari, Jyrki Poutanen
Copywriter:Tiina Kaakkunen, Joonas Kuisma, Tommi Koivisto
Graphic Designer:Heini Ruuskanen
Media Specialist:Ilkka Puumala
Producer:Katariina Lehtonen, Risto Nikkila