Whirlpool: Care Counts Program

August 03, 2016Filed under Media and House, Garden, Pets

Every day thousands of kids miss school just because they don't have clean clothes to wear. That’s why we created Care Counts™, a program that works to improve attendance rates with the simple act of laundry. Join us in making sure that clean clothes never stand in the way of a child's education.


Advertising Agency:DigitasLBi, USA
Chief Creative Officer:Ronald Ng
Executive Creative Director:Morgan Carroll
Group Creative Director:Mike Frease
Creative Director:Louie Calvano
Associated Creative Director:Chris Jansma
Art Directors:Bryan Haupt, James Collins
Copywriter:Samantha Bordignon
Lead Experience Designer:David Plant
Executive Producer:Greg Lederer, Carla Tate
Account Director:Kristine Kobe
Account Manager:Julie Wisniewski
Group Director:Brian Sherwell
Creative Strategy:Brian Sherwell
Associate Director:Rachael Datz
Social Strategy:Rachael Datz
Account Director Media:Caitlin Finn
Media Supervisor:Ryanne Donnellon
Media Planner:Samantha Harvey
Production Company:C41 Media
Director:Mai Iskander
Director Of Photography:Mai Iskander
Line Producer:Carla Tate
Editing House:Cutters
Editors:Kathryn Hempel, Emily Tolan
Producer:Patrick Casey
Audio Mix:Another Country
Mixer:David Gerbowsi
Vice President:Sarah Gates, Ketchum, Alison Bruder, Ketchum
General Manager:Sarah Gates, Ketchum
Account Supervisor:Shane Arman, Ketchum
Senior Account Executive:Rachel Carlisle, Ketchum
Account Executive:Kelsey McGovern, Ketchum
Assistant Account Executive:Stefani Duhon, Ketchum
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