Salvador City Hall Recycling: Expiration Dates

May 03, 2016Filed under Print, Public Interest, NGO and Education
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To raise public awareness about the importance of source separation of household waste, Salvador City Hall launched a campaign that reveals, in a quite original way, the set of all expiration dates of industrial goods components, which often go unnoticed by most. 

Advertising Agency:Propeg, Salvador, Brazil
CCO:Emerson Braga
Creative Director:Fabiano Ribeiro, André Amoedo
Head Of Art:Luiz Celestino
Copywriter:André Choairy, Emerson Braga
Art Director:Pedro Chequer
Account Director:Vitor Barros, Vitor Varros
Account team:Marta Valverde, Tatiana Leal
Planner Director:Melina romariz
Agency Producer:Ariana Guerra
3D Studio:Z-Axis
Media:Eder Galindo, Rosana Ramos.
Approval:Mateus Simões
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