Farnham Ale & Lager: Scream Machine

May 13, 2016Filed under Outdoor and Alcoholic Drinks

At beer festivals throughout Canada, the Farnham brewery invited festival-goers to release their bitterness by screaming into a vending machine. In turn, the vending machine would replace their bitterness by the bitterness of a Farnham beer. The louder the scream, the more bitter the beer.

Advertising Agency:Lg2, Quebec City, Canada
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Art Director:Vincent Bernard
Copywriter:Nicolas Boisvert
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