BandSports: May, February, September

May 11, 2016Filed under Print and Media, Publications

Brazil was the world soccer champion five times, but does not practice other olympic sports so often. But this year there is something totally new happening: it is the first time in history that Brazil is going to host the Olympics. A champion is born everyday. Watch it 24/7. We found through the search that some months in history had champion athletes born every day, and used this insight to promote BandSports 24/7 broadcast. Inviting viewers to follow the best Olympic Sports and not miss the chance to see a new champion.


Advertising Agency:Ogilvy & Mather, Sao Paulo, Brazil
Chief Creative Officers:Claudio Lima, Arício Fortes
Creative Director:Paulo Coelho
Copywriter:Marcio Fritzen
Art Director:Silvio Medeiros
Account managers:Juliana Fernandes, Christianne Matsuno
Media:Flavio De Pauw, Fernando Dias
Planner:Daniel De Tomao
Ilustrator:Notan Barrea, Gabriel Barrea
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