Unijorge University: For those who need distance

April 19, 2016Filed under Outdoor and Education

Intending to publicize Unijorge’s Distance Learning program, Propeg created an interactive billboard campaign. The university used images of famous thinkers that, due to reticule effect on the images, can only be seen at a distance. An idea that hits squarely those who do not have time to attend a traditional college classroom and need the distance to graduate.

Advertising Agency:Propeg, Salvador, Brazil
Chief Creative Office:Emerson Braga
Creative Director:André Amoedo, Fabiano Ribeiro
Head Of Art:Luiz Celestino
Copywriter:Emerson Braga
Art Director:Kleber Kruschewsky
Producers:Lilian Soares, Paulo Pinto
Account Directors:Michele Estevez
Account Executive:Renata Dupuy
Media Director:Eder Galindo
Approval:Davino Augusto Pontual Machado
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