Sabara Children's Hospital: Magic straw

April 29, 2016Filed under Direct Marketing and Professional Services

The unbalanced eating habits in childhood can impact adult life decisively. An obese child at six years old, for example, has a 50% chance of being an obese adult, while a teenager has 70-80% chance.


Advertising Agency:McGarryBowen, São Paulo, Brazil
Creative:Valdir Bianchi
Planning:Luciana Mendes
Media:Renata Valio, Dayana Luiza Pedroga Chaves, Rosane Sommer Rocha
Creative Director:Werner Pockel
Art Director:Marcelo Maeda
Copywriters:Felipe Nepomuceno, Felipe Sato
Account Director:Thiago Fernandes
Account:Patricia Beliche
Broadcast Production:Lívia Canto, Juliana Dantino, Juliana Arantes
Planner:Mateus Iglesias
Tecnolology:Fernando Hamrourch, Wellington Pinho
Production Director:Eliana Barros
Production Company:Digital 21
Director:Arthur Maringoni
Audio Company:DaHouse Audio
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