ZEISS DriveSafe Lenses: DriveSafe

October 16, 2015Filed under Film, Other and Retail Services
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When light flares happen on the road, you are blind for more than four seconds. This is the powerful message from gyro Paris to promote ZEISS's new DriveSafe lenses.

Advertising Agency:Gyro, Paris, France
Executive Creative Directors:Sebastien Zanini, Pierre Marie Faussurier
Art Director:Jean Letellier
Copywriter:Marc Sinegre
Director Of Strategic Planning:Evelyne Bourdonne
Media Strategy Directors:Pascale Deneuter, Celine Ventura
Commercial Directors:Amelie Ozouf, Rebecca Cremonini
Account Manager:Virginie Deprost
Project Manager:Charlotte Laperche
Tv Producer:Yelena Nikolic
Production:Sophie Pontramier
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