E.Leclerc: Le Tour de la France

August 20, 2015Filed under Print and Retail Services
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No need to travel around France. Anywhere there is a E.Leclerc, it is the cheapest.

E.Leclerc is the supermarket chain that created the "who is the cheapest" app. The app is used in France to compare product prices between E.Leclerc supermarkets and its competitors around it.

Advertising Agency:Australie, Paris, France
Creative Directors:Stéphane Renaudat, Claire Ravut
Art Director:Léa Legrand
Copywriter:Arnaud Lesueur
Photographer:Jean-Baptiste Courtier
Print Producer:Jerôme Morel
Art Buyer:Stéphanie Lhermitte
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