Thai Health Promotion Foundation Anti-Smoking Campaign: The Message from the Lungs

May 06, 2015Filed under Integrated and Public Interest, NGO
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The world's first black ink extracted from smokers' lungs. Every drop is a message from the lungs for living smokers that "it is not too late to quit".

Advertising Agency:BBDO, Bangkok, Thailand
Chief Creative Officer:Suthisak Sucharittanonta
Creative Director:Anuwat Nitipanont
Art Director:Kantapon Meateekul
Copywriter:Thiti Boonkerd
Chief Client Officer:Thipayachand Hasdin
Chief Planning Officer:Tutiya Disphanurat
Account Director:Anchalee Kerdchan
Account Manager:Preeyaporn Somboonwanna
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