Footstats Foot-Trade: Foot-Trade. The stock exchange that invests in your club jerseys.

April 25, 2015Filed under Direct Marketing, Online, Mobile and Electronics, Technology

Have you ever imagined if your club jerseys price changed according to its performance on the field? It was exactly what happened during the Brazil’s greatest local rivalries matches. Footstats, the biggest football-specialized statistics company in Latin America, launched the Foot-Trade: a web-app that connects the game statistics to an e-commerce system in real time, so the fans can follow and buy on a second screen. During the games, each tackle, cross, corner, shot on goal, shot on goal and goal influenced the jerseys price. Turning fans into investors.

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