Smart: The biggest car ever prototype prank, The biggest car ever

July 24, 2014Filed under Online and Automotive
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Shortly before the launch of the new generation of smart cars BBDO Berlin created a web film and an additional prank video claiming that smart is now building the biggest city car ever.

 

Advertising Agency:BBDO, Berlin, Germany
Chief Creative Officer:Wolfgang Schneider
Chief Creative Director:Jan Harbeck
Creative Directors:Lukas Liske, Daniel Schweinzer
Account team:Jens Fauth, Anne Hohmann
Director:Daniel Warwick
Production Company:BIGFISH
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