VinziRast homeless shelter: The life of a homeless in real time

June 08, 2014Filed under Promo, Direct Marketing, Online and Public Interest, NGO
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A young homeless guest of the VinziRast homeless shelter shares his life on the streets on Facebook. Touching people not only in Vienna. And letting people experience the human side of homelessness.

Advertising Agency:Demner Merlicek & Bergmann, Vienna, Austria
Creative Director:Francesco Bestagno, Alexander Hofmann
Art Director:Francesco Bestagno
Copywriter:Alexander Hofmann, Isabelle Stadler
Graphic Design:Claudia Strauss
Account Manager:Markus Dammelhart
Online Producer:Robert Dassel
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