Kafa Lebanon: Driving Change – A very disturbing taxi ride

May 21, 2014Filed under Media, Promo, PR, Online, Mobile, Other and Public Interest, NGO
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In order to encourage more women in Lebanon to speak up against domestic violence, OgilvyOne Dubai, with the support of Kafa, conducted a social experiment inside a women’s only taxi and created an online video.

Advertising Agency:Memac Ogilvy & Mather, Dubai, United Arab Emirates
Regional Director:Nabil Moutran
Creative Director:Sally Tambourgi
Art Director:Nadine Hallak
English Copywriter:Dylan Kidson
Arabic Copywriter:Maya Elkai
Account Supervisor:Carina Aoun
PR Account Executive:Sophie Wordley
Producers:Amin Soltani, Carmel Missilmany
Director:Emile Slailaty
Production House:Déja Vu Dubai
Editor:Souheil Zahreddine
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