Chevy Silverado: Romance

January 29, 2014Filed under Media, Film and Automotive

In “Romance,” Leo Burnett Detroit expandes Chevy Silverado’s “A Man and His Truck” campaign by lassoing humor from a man who brings a bull close together with eligible heifers on a ranch to the tune of “You Sexy Thing” by Hot Chocolate.

Advertising Agency:Leo Burnett, Detroit, USA
Chief Creative Officer:Steve Chavez
Executive Creative Director:Steve Silver
Art Director:Stephen Kerry & Dave Ayriss
Acd:Matt Perry & Ron Saltmarsh
Copywriter:Matt Perry & Ron Saltmarsh
Executive Producer:Brian Dooley
Production Company:Furlined
Director:Speck Gordon
Vfx:Mpc, La
SPX:Mpc, La
Editor:Haines Hall
Sound Mixing:Eleven Sound
Engineer:Jeff Payne
Music Company:Original Music and Sound Design: Elias, Licensed Music: Hot Chocolate “You Sexy Thing”
Director Of Photography:Lasse Frank
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