Lessius School: #kloutbattle

October 07, 2013Filed under Online and Education
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URL: http://www.kloutbattle.com

KloutBattle is invented and powered by Ogilvy Brussels for Lessius Hogeschool Mechelen. The purpose of the event is to promote new classes such as MICA and PICA for digital geeks and COPY for soon to be writers. KloutBattle is a virtual battle on Twitter. Choose up to 9 opponents, start a fight by posting funny, intelligent or original tweets. The more your tweet is retweeted or mentioned, the more your KloutScore will rise. You better be in good shape because each battle lasts 7 days. Start now and become the Mohammed Ali of all influencers.

Advertising Agency:Ogilvy Brussels, Belgium
Creative Director:Sam De Win
Art Director:Patrick Vermeylen
Copywriter:Wouter Huyghe
Digital Creative Director:Seb Deroover
Additional Credits:Steve Salens, Jaan Meerts, Kris Van Hauwermeiren, Ismael Bellarbi
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