Brief: The client was looking to attract new customers to an old world style of cardiovascular exercises. They wanted a campaign that would not only grab the audience’s attention but remind them of the cardiovascular benefits of their services.
Solution: An attractive, attention grabbing outdoor campaign that focused on reminding its audience of the cardiovascular benefits of the client’s services.
Creative Director:Rob Schlyecher
Art Director:Rob Schlyecher, Jeremy Grice
Account Executive:Justin Van Mulligen