Volkswagen Touareg BlueMotion: Line Drawing

December 28, 2012Filed under Print and Automotive

Touareg BlueMotion. Even the ad has less impact on the environment.
A small change can make a big difference. Like using 85% less ink in this magazine ad, which significantly decreases the impact of harsh toxins on the environment. Why? Because contributing towards a sustainable future is what our innovative BlueMotion Technologies were made for.

Advertising Agency:Ogilvy & Mather, Cape Town, South Africa
Executive Creative Director:Chris Gotz
Creative Director:Jamie Mietz, Peri Van Papendorp
Art Director:Jamie Mietz
Copywriter:Peri Van Papendorp
Illustrator:David Vickers
Art Buyer:Merle Bennett
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